Beauty Industry

The Crowdsourcing Design Trend

The new online collaborative package design process.

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By: Jamie Matusow

Editor-in-Chief

Have you heard of crowdsourcing?

It’s one of the latest online trends – and for some, using a crowdsourcing website to create a collaborative package design process has been a success.

Ineke Ruhland, founder of Ineke Fragrances, shares with Beauty Packaging how a crowdsourcing site helped speed the development time for a few of her latest launches in our Online Exclusive: Crowdsourced Designs for Ineke.

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